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curated by sierra gonzalez 
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Although it is true that designers generally rely on clients, pleasing them is not the ultimate purpose of our work. What designers share with our clients is a public, an audience. Our clients wouldn’t need us at all if we weren’t helping them reach that public. Our broader responsibility is to the ultimate users of our work.

Ellen Lupton, What Is Success? [Voice: AIGA Journal of Design]

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