ideas + images

curated by sierra gonzalez 
« Back to blog

Home Magazine a Victim of Housing Woes [WSJ]

http://online.wsj.com/article/SB121928216121158909.html

The housing crisis has moved to the magazine rack.

Are the failures of House and Garden, Home, Blueprint, and other shelter magazines the result of a bleak housing economy or the failure to keep in touch with consumers’ changing tastes in design and home decor? Critics of shelter magazine Dwell argue that the publication has moved away from its Fruit Bowl Manifesto (“We want to demonstrate that a modern house is a comfortable one”) and become a showcase for unattainable and impractical trophy homes, yet its circulation keeps growing. Here’s an earlier report from the LA Times on the same topic, but blaming the oversaturation of design coverage—and the subsequently tight competition for advertising dollars—for the magazines’ decline.

Comments (0)

Leave a comment...